Like last year, it were fun food filled days and even the sun came out to play. A few people who were there and a lot who missed the conference emailed or tweeted me to ask me to write about my talk, apparently branding your blog is a thing a lot of you think about these days. And I get it, us blogger have to be writers, photographers, stylists, web developers and why not also graphic designers.
I had the advantage of being a graphic designer myself, my husband is an art director/ illustrator and we have our own company specialized in unique branding and graphic design called The Tiny Red factory. Although I enjoy photography and writing more than graphic design these days, it will always be a big part of who I am.
So here are my views on branding your blog.
Branding is about asking questions and getting the right answers
to build your strategy on.
First ask yourself this question:
Is it to build a business, to get some kind of income out of it or out of pure fun?
This will determine what kind of blog and branding you are building. Asking yourself questions and thinking about the answers will make for a more solid brand.